when handling your hat, particularly a straw hat, be sure to hold and handle it by the brim rather than the crown. repetitious handling of the crown of a hat will cause unwanted creasing, shape change and, inevitably, cracking of a straw crown. it is wise to use both hands for proper placement and care of the hat.

storing your hat in the right conditions is important. if left on a shelf, store upside down on the crown or top of your hat. this will avoid the brim of your hat changing shape over time. if you hang your hat on a hook or peg, make sure it is wide enough to avoid dimpling the hat, and be careful to move the hat frequently enough to avoid any stretching or shape change.

if your hat becomes wet, NEVER use artificial heat such as a radiator, blow dryer, clothes dryer, etc., which will cause shrinkage. simply pull the sweatband out to allow air circulation and rest the hat upside down on the crown, letting it dry out naturally. if the hat does shrink, you can use a hat stretcher to reform the hat to its original state.

excess dirt and dust can be removed by using a hat brush, always brushing counter-clockwise, to remove any surface accumulation.

fur felt hats and many types of straw are naturally water repellent. most of our wool felt hats also carry a trademarked brand ensuring water repellency. we will always indicate that in the product description. water-repellent hats will keep your head dry in a light rain shower or drizzle but should not be expected to survive a serious downpour.

for serious protection from the elements, please refer to our "rain hats" section for women or "all-weather" section for men..

if your hat does become wet, do not use artificial heat. simply pull the sweatband out to allow air circulation and rest the hat upside down on the crown, letting it dry out naturally. if the hat does shrink, you may use a hat stretcher to reform the hat to its original state.